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Challenges in Colombia for public relations professionals: A qualitative assessment of the economic and political environments

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Date
2005
Author
Molleda J.-C.
Suarez A.-M.

Citación

       
TY - GEN T1 - Challenges in Colombia for public relations professionals: A qualitative assessment of the economic and political environments AU - Molleda J.-C. AU - Suarez A.-M. Y1 - 2005 UR - http://hdl.handle.net/11407/1318 AB - ER - @misc{11407_1318, author = {Molleda J.-C. and Suarez A.-M.}, title = {Challenges in Colombia for public relations professionals: A qualitative assessment of the economic and political environments}, year = {2005}, abstract = {}, url = {http://hdl.handle.net/11407/1318} }RT Generic T1 Challenges in Colombia for public relations professionals: A qualitative assessment of the economic and political environments A1 Molleda J.-C. A1 Suarez A.-M. YR 2005 LK http://hdl.handle.net/11407/1318 AB OL Spanish (121)
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Abstract
Colombian public relations professionals face an environment shaped by a government-declared war against guerrillas, paramilitaries, and drug traffickers. Practitioners explained the implications of this conflict-laden environment for the practice of public relations during 10 in-depth, highly structured interviews. Findings include how regionalism has marked the evolution and practice in Colombia, the need for organizational representatives to keep a low profile because of security concerns, encroachment on the profession by other disciplines, and lack of trust in institutions due to the country's critical situation, demanding nation-building campaigns. © 2004 Elsevier Inc. All rights reserved.
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http://hdl.handle.net/11407/1318
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  • Indexados Scopus [2005]
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