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Hacia la comprensión del engagement en jóvenes universitarios mexicanos con Instagram TV
The purpose of this article is to describe the experiences that young Mexican university students from the city of Guadalajara, Mexico, have with Instagram TV. Engagement is a relevant concept to measure the investment of ...
Familia abelera: una metáfora sobre la relación entre un artista argentino y su público
This article analyzes the metaphor ´the public is the family´, composed by the singer Abel Pintos (1984, Bahía Blanca, Argentina) to communicate something about his relationship with his followers. Primarily, the study ...