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Diseño de una propuesta de un modelo de endomarketing para el restaurante Burger King del Centro Comercial El Tesoro en la ciudad de Medellín para el segundo semestre del año 2015
This work is focuses on retaking the concept of endomarketing as relationship strategy based on the perception that the staff is an internal costumer; the proposal will be developed to the Burger King restaurant of El ...
Vinculación y retención de los nuevos trabajadores del siglo XXI
The generation that is graduating from universities is a generation that is radically different from previous generations, which actually are working in firms. For the purpose of this thesis this generation was born between ...